Publishing Inside Social Media

KakaoTalk Challenges Apple and Google with New Digital Publishing Platform

The Korean-made messaging app KakaoTalk has over 70 million users and a social gaming platform running in a couple of countries. But the app doesn’t stop there. KakaoTalk has launched Kakao Page as a media and content publishing platform for companies to distribute content.

This is interesting, putting publishing inside of “social media.”

Those seventy million users — if you get a direct mail response rate of one percent, that’s seven hundred thousand!

It will be interesting to see what sell-through numbers turn out to be.

And you can expect this to show up next as The Next Big Thing at the endless book conferences…

That is, unless Amazon does a phone and gets the bright idea to include its own messaging app that incorporates this.

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1 Comment

Filed under Books: Internet, Digital Overthrow

One response to “Publishing Inside Social Media

  1. Interesting. It sounds like Google is trying to do something similar with Google Plus. Only they’re not really a messaging app, and they don’t have the user base…

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