ZOL has an article that although sometimes rendered ambiguous in translation is nonetheless a bit scathing when it comes to the sales and marketing model Xiaomi has adopted and clung to [Google Translate].
It opens with a salvo lobbed at Xiaomi by someone who’s apparently prominent in China, accusing Xiaomi of design plagiarism and “hunger marketing” tactics.
What’s interesting here is that for the past two weeks I’ve seen on Weibo some salvos lobbed at Xiaomi — but I’ve seen these salvos only when replied to by Xiaomi on one of their accounts. In other words, had Xiaomi just ignored them, as an outsider I wouldn’t have seen any of this sniping take place. I’ve never seen companies snipe at each other on Twitter. They’ve been playful on Twitter, but never mean. On Weibo, they’re going for blood.
ZOL then goes on to mention the fine Xiaomi had to pay after the Taiwan Fair Trade Commission accused them of miscounting and misrepresenting “sold out” flash sales. The difference was a few hundred units, below five percent of the total; even so, computers are math machines so how can you wind up with a wrong inventory count and casually excuse it? It would have been better for Xiaomi if, when claiming ten thousand units sold, they’d actually sold ten thousand and one hundred units and just claimed ten thousand. Had the Taiwan Fair Trade Commission complained about that, at least customers would have felt delighted instead of cheated.
Filed under Fraud, Marketing
Well, here we go.
Over at the IMP3Net forum, it’s been revealed that the typical speed of the Rockchip 3288 is 1.2GHz, not 1.8GHz [Google Translate]:
According to his [user 2222's] actual [AnTuTu score], 3288 actual frequency 1.2G, even the big game occasionally 1.5G, overclocked to 1.8G entire security Bunny
In other words: A user with the handle 2222’s AnTuTu score — which was just 30,000-range — revealed that the 3288 achieves its full 1.8Ghz speed only when AnTuTu is running. It generally throttles down to 1.2GHz and will occasionally boost to 1.5GHz as needed for games.
So where do we really go with AnTuTu scores or any CPU benchmarks? Even the K1 in the Xiaomi MiPad will throttle back when it senses the temperature is getting high.
Do we measure by peak frequency or by typical frequency? And is peak frequency the actual peak — or just one momentarily used to fool AnTuTu?
How is it then possible to compare the iFive Mini 4 to the Xiaomi MiPad — two machines that, until now, were thought to have very similar overall AnTuTu scores?
Thanks to a tweet from Ric Day for pointing this out.
Another Xiaomi Shocker
I won’t defend their piracy. They’re a big company and can afford to pay for those images.
But did I ever think the images in the Camera Roll sample were taken by the phone? No. I figured they were stock photo placeholders. But if people think that’s a fraud, so be it. I’m not sure anyone would buy the phone based on the Camera Roll images; maybe some would, who knows?
I’m more interested in the blatant fraud of other companies laundering press material and cheating AnTuTu (and other) benchmarks.
And this time PadNews is caught laundering press material from Onda about the V989 tablet.
IMP3Net lead image:
PadNews lead image:
From the IMP3Net forum [Google Translate]:
Filed under Android, Fraud
Blurred lines: Are YouTubers breaking the law?
From unmarked advertorial to paid social network promotion, Simon Parkin investigates the ethics and legality of YouTube.
John Bain received his first offer to create advertorial for his YouTube channel in 2010. “A video game publisher asked me to create a video about one of its titles,” says Bain. “They agreed to pay for the coverage so long as I agreed to not say anything negative about the game.” It was the first of a slew of such deals that Bain — better known to his 1.7 million YouTube channel subscribers as TotalBiscuit — has been offered, from posting a product link in a video’s description through to elaborate ad campaigns. Bain was asked not to disclose the nature of the proposed sponsored content to his viewers. He refused the deal. “I don’t know how I’d live with myself,” he tells me. “It’s taking your passion and selling it out for a small pay-cheque. It morally bankrupts you.”
Good for him.
This is where I again tell everyone to go read: FTC Disclosure — which I’ve now updated to cover my YouTube videos. That’s something I never considered.
All Aboard The Graft Train!
Graft-Seeking NY Times Blogger
Citigroup to pay $7 billion settlement
The U.S. government is expected to announce that Citigroup (C) will pay $7 billion to settle an investigation into shoddy mortgage-backed securities the bank sold in the run-up to the 2008 financial crisis.
Seven billion sounds like a lot, right?
Bull and shit.
See this post and this post first.
IMP3Net again acknowledges in the byline that this is press material from Ramos and not a review they did [Google Translate].
But you know what? That shit isn’t good enough. How many people read bylines? They should have prefaced the Ramos copy with big bold letters specifying this was press material and not a review done by IMP3Net.
As mentioned in the prior post.
Manufacturers are trying to save sites some time by doing a job for them. Such as unboxings.
Today Ramos issued press material that looks and reads like original content a site would publish, an unboxing of their own eight-inch Windows 8.1 tablet, the i8Pro.
IMP3Net acknowledges it’s PR [Google Translate], while PC Online does not [Google Translate].