And why did he learn Chinese?
Category Archives: Marketing
Xiaomi went against the prevailing trend in Android tablets and bet on a 4:3 aspect ratio over the majority of 16:9 and 16:10 tablets sold in the global market.
With the release of the Nexus 9 with a 4:3 aspect ratio, Google has validated Xiaomi’s bet.
A variety of Xiaomi accounts have reacted.
Via Weibo, Xiaomi has sent out two comparison charts, pitting its MiPad against the new Nexus 9 and iPad Mini 3.
See them after the break.
This is a big deal over in China, since the OnePlus One phone is the first China brand to be just about universally praised in the top-tier American tech press.
Putting this here:
And as a screensnap to defeat revisionism:
Anyone can set a goal. Delivering is hard.
I wasn’t going to blog this because the Weibos were confusing. But Gamersky made it into an article.
The current practice in phone manufacturing is to glue the CPU — and some other components — to the circuit board. This prevents them from coming loose due to a fall, or bending, or thermal expansion/contraction.
Apple does it with the iPhone. Huawei does it.
Xiaomi — at least with its new Mi 4 phone — does not. And they’re not alone.
But now accusations of Xiaomi being a low-class manufacturer have been flung around.
What Chinese tablet company dared to use the image of Steve Jobs to excoriate competitor companies?
Can you guess before reading further?
I don’t know anything about the European market.
But here in the American market, getting things into brick and mortar stores isn’t what it used to be. The selection at a place such as Best Buy is pathetic. Things have changed for the worst. If your product isn’t seen on a shelf, it basically doesn’t exist.
Is it like that in Europe too?
Meanwhile, does anyone other than me recall the Meizu spinoff company, Bigertech, that was supposed to launch some surprising products? It had this home page: