Well, look what showed up on YouTube less than 24 hours ago!
This is the website.
Until I know some specs — CPU, OS — and can see some of the eBook reading functionality, I can’t say anything other than a LCD is not the best thing to have outdoors.
Update: Whoa. I jumped too soon! There’s a second model, called the Next2 and it states it uses Android:
Since the eBook reader has pagecurl, I suspect this is Barnes & Noble’s Nook for Android software.