Bob Lefsetz went on and on about how great Spotify was for months.
I didn’t retain much detail because the “subscribe to music” bit was a mental roadblock. Nonetheless, when Spotify launched here in the U.S. I ran to ask for an Invite.
Today Lefsetz posts an email from the competing music service called MOG.
There are several things MOG isn’t understanding:
1) I went to their site. They allow login via Facebook, but not Twitter. Forget it. I’m not creating another account and password. I did that for Spotify, but won’t for you.
2) MOG might have a bunch of features Spotify doesn’t, but I don’t yet know that I need those. Nor do most people hopping on Spotify.
3) MOG touts music discovery. Pandora tried that. It was mostly a FAIL for me. Why should I expect MOG to do any better? Trying to find music that will appeal to me via algorithms is just a waste of effort. Go look at this Spotify folder (HTTP, Spotify) and tell me the common denominator of all of them. You can’t. Period.
4) MOG’s approach sounds the same as everyone touting a non-iPad tablet today. Where are those sales again?