Big Today, Forgotten Tomorrow

Click = big

That’s a full-page ad for a novel, from the November 13, 1978 issue of New York Magazine.

Publishers would rarely do that.

Here it is, 2012, and where are these two?

Such obscurity is inevitable for all those braying about their self-publishing success today too.

But it will be even worse: There won’t be ads like those to pull up to remind people they once existed.


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Filed under Books: General, Marketing, Writers

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