There are a slew of iPad Mini clones coming out of China.
Aside from small sales through sometimes-dodgy international sellers, they are doomed to remain in China.
This is because they all appropriate what’s been established as the “trade dress” of the iPad Mini. “Trade dress” is an issue that Apple hauled Samsung into court over. Apple claimed Samsung’s tablets looked too much like the iPad and caused confusion.
The same argument can be made against all of these iPad Mini clones.
They all more or less look like this:
That’s nothing but lawyer-bait.
And it shouldn’t be that way.
Why was it up to Apple to create a thin and light tablet with asymmetric bezels?
Why couldn’t someone else have done that?
And now that Apple has shown it can be done, why stay stuck in the Apple pattern?
Where is the imagination that would have re-created the Mini form factor into this:
That has a reduced portrait-oriented top bezel.
That has reduced portrait-oriented top and bottom bezels.
Making a Mini smaller than a Mini is clearly possible. So why not do it? Why must everyone wait for Apple to further decrease its size and lead the way?
The iPad Mini is selling and the thinner bezels are just fine. So why not make all of the bezels thinner? Why not make them thin and symmetric (not illustrated)?
While Chinese iPad Mini clone makers find as weak selling points being “thinner” (less thick) than an iPad Mini or, and this is no joke, having thinner portrait-oriented side bezels, they are missing the opportunity to be original and to pioneer a mini iPad Mini.
Must Apple do it first? Again?