I haven’t been paying attention to the hype surrounding this CPU until today.
MediaTek is a company to watch. Initially frozen out of tablets by Rockchip, Allwinner, and ACTIONS, they regrouped and decided to get aggressive. It didn’t take long for them to get into tablets — and then into phones in a bigger way, with even a global brand name like Sony using one of their CPUs.
With this CPU, it’s not unreasonable to speculate that MediaTek could dominate in mobile devices, pushing Rockchip, Allwinner, ACTIONS, and even Intel to the wall. Qualcomm has been having ongoing legal problems in China and this new MediaTek CPU does them no favors.
The big questions are the eternal ones:
1) How hot does it run at full throttle?
2) How fast does it chew through a battery?
So, my enthusiasm is tempered by the limits of physics.