Write First, Market Never

We Are All Weird

Marketing comes last, music comes first.

I’m about to go to sleep but have to put this here now or it’ll slip by.

That’s why so many writers are going nowhere.

Don’t just write anything.

Write the best goddammed thing.

TV: The Strange Case Of Lie To Me

It’s not unusual for a TV series to change tack.

Space: 1999, seaQuest DSV, Beauty and the Beast, Early Edition, Millennium, and Rubicon are perhaps the most outstanding examples I can think of.

But rarely has a TV series veered in so many directions and completely jumped the track as Fox’s Lie To Me.

The Death Knell Trademark Of Print Books

Someone went and did it. And this trademark filing makes me laugh so much.

Word Mark
BOOKS ON PAPER

Goods and Services
IC 035. US 100 101 102. G & S: Retail and online retail book store services

What Is WaveCloud?

I came across a curious trademark filing for something that seems to be entering the eBook space.

See after the filing for additional information too.

Word Mark
WAVECLOUD

Spellbook Trademark Filing

Surprisingly, this isn’t spelling- or Harry Potter- related.

This one is very odd because it’s held by cellphone companies and it’s explicitly for a tablet computer:

Word Mark
SPELLBOOK

Goods and Services
IC 009. US 021 023 026 036 038. G & S: tablet computer

iNovel Trademark Filing

Rooting through trademark filings, I came across this:

Word Mark
INOVEL

Goods and Services
IC 009. US 021 023 026 036 038. G & S: Novels that are read on an electronic platform as a mobile software application for the internet, mobile phones, computer tablet or other mobile devices; which utilize audio visual enhancements to the written word such as illustrations, animation, music, sound effect, commentary, or spoken word

No More Lies. We Need Our Own Numbers.

An interesting item with very disturbing implications appeared today:

Amazon Is Said to Have Fewer Prime Members Than Estimated

Amazon.com Inc. (AMZN)’s Prime service, a linchpin of its effort to keep customers loyal and fuel long-term profit, has attracted fewer than half as many members as analysts estimate, three people familiar with the matter said.

As of October, 3 million to 5 million people subscribed to Prime, a program begun in 2005 that provides two-day shipping for $79 a year, said the people, who asked not to be named because the figures are private. Amazon is working to reach 7 million to 10 million in the next 12 to 18 months, the people said. Analysts have pegged the current number at 10 million or more, with expectations for it to climb higher this year.

Boldfaced emphasis added by me.

The Collective Amnesia of Tech Wankery will forget that it was my blog post that led the pile-on arm-twisting of Jeff Bezos two years ago.