Our Bleak Turing Spambot Future

Persado Raises $21 Million to Replace Human Copywriters With Computers

Citi uses Persado for its credit card business and says the rate at which its emails are opened has increased by 70%. In addition, the rate at which recipients who open those emails go on to click on them has increased by 114%.

“We have never lost to a human,” Mr. Vratskides said. “I’m a mathematician , and I can guarantee you, it’s like a computer losing to a human on a chess game, even worse than that…It incorporates a lot of randomness to get there, it’s like getting a needle in a haystack. We built the haystack. The human brain does not work this way.”

Enjoy your Algorithmic Armageddon, asshole.

1 Comment

Filed under Collapse, Stupid, Writing

One response to “Our Bleak Turing Spambot Future

  1. “Enjoy your Algorithmic Armageddon, asshole.” Let’s see a computer that can come up with that!

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